The Emirati watch brand finding beauty in simplicity…

“Design defines us. Our story is about designing products for people who find beauty in simplicity” – Ahmad Yousuf, Founder

Away from the grandeur and flashy statement pieces, Emirati watch brand – Minimalist – are a breath of fresh air in the luxury watch industry. Designed in Dubai, their team of expert watchmakers create luxury and minimal time pieces which can be worn as beautiful and practical accessories.

Particularly within the recent months, many are embracing the minimal way of life and in turn, discovering a new style of fashion that can complement a simple yet glamorous way of life. As time pieces are a token of personal style which represents the values and habits of a person, many are in search of simple and practical designs that are away from the flashy statement pieces that have been saturating the market (not that there is anything wrong with a little flash).

Minimalist crafts their watches with premium quality materials to create classic and timeless designs that are suitable in every season. Not only this, but their elegant Arabic designs and local inspirations set them apart from many other watch brands.

As layering jewellery and watches is a popular accessories trend, Minimalist have created a selection of jewellery pieces that perfectly complement their watches. With designs and colours that are simple yet beautiful, you can layer up your accessories to go perfectly with your Abaya or outfit!

With options for both men and women, you can purchase a watch for yourself or a loved one by going to their website: https://www.minimalist.ae/

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